This book tries to deconstruct the enigma which surrounds Search Engine Optimisation. While website owners find the topic overwhelming, most SEO experts overly abuse the ignorant to make money. Have you invested time or money in a website or a blog and yet find no visitors coming to your website/blog? The reason may be that your website or blog is not optimised for search. But don’t rush and hire the first self-proclaimed SEO expert yet. Most of the improvements or modifications that are required can be handled by you yourself or by your website developer. This book will help you with
Varinder Taprial & Priya Kanwar are both avid bloggers on the Internet and they share a common passion for writing. They are co-authors of the book "A Beginner’s Guide To Blogging & Making Money Online” that is published by Pustak Mahal. Varinder Taprial has also authored the fiction novel "Enemy in The Ranks". The authors can be contacted at book.eitr@gmail.com. Their official fan page on Facebook can be found at this link: http://www.facebook.com/pages/Mumbai-India/Priya-Kanwar/181246397958.
Introduction
The History of Search Engines
How Search Engines Work
Search Engine Optimisation (SEO)
SEO For Website Design
SEO for Content
Google Tips for Choosing an SEO Company
Handy Tools
Promoting Your Content
Search Engine Marketing (SEM)
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